When you choose WME, you’re choosing to work with a globally-respected company that delivers the care and customer service of a boutique agency.
traffic via social
in all traffic
G1X are highly passionate about horse racing and make breaking news in the industry accessible to professionals and fans alike. Their challenge, however, was reaching new target audiences and harvesting new and existing leads.
As their services relied on subscriptions and frequent traffic, it was paramount to boost these numbers.
We sought to identify opportunities for audience growth. We devised a comprehensive social campaign to help the client strengthen and diversify their social offering, whilst targeting specific audiences and nurturing existing subscribers.
In the space of just seven months, monthly traffic from social media and the G1X website increased by 268%. During that same time, G1X also gained a 75% average monthly increase in account registration signups to their tipping program.
Fast Printing needed to amp up their brand’s awareness and drive new and returning quality traffic through to their site. They wanted us to utilise social media to generate a higher amount of leads and returning customers, but focus on sales rather than engagement. Whilst the client’s existing Facebook page already had 15K likes, they had only been utilising boosted posts up until that point with a very broad target audience.
To ensure we yielded the best possible results, we launched multiple social media campaigns focusing on Facebook users across Australia. By refining our scope to specific target audiences and remarketing to previous visitors of the site, we were able to keep them engaged with the business whilst capturing many new leads. Each campaign incorporated website click objectives to direct all traffic through to the website and maximise potential conversions. After reaching over 440,000 users, the client has now been able to expand into the USA market and has also hired a full time staff member to manage the ongoing social media campaigns.
Our client Gowning Street is an e-commerce store specialising in selling graduation gowns. They weren’t visible to their potential target market through organic channels and their monthly revenue fluctuated between $99–$500. Our goal was to generate profit from their website and improve brand awareness.
Utilising a targeted SEO campaign that included on-site optimisation and providing content for their website, we were able to build online authority for their e-commerce platform. This resulted in a significant boost in revenue, with the client earning $5k–$10K during graduation months.
to handle the
Skills Certified came to us as a brand new business fighting to keep pace with a number of already established and successful brands. As they were attempting to penetrate a competitive industry, they didn’t have the resources to match the big players and only had two staff members.
We implemented a targeted AdWords campaign and between the 28th May and 30th June, Skills Certified brought in an immense $100,300 revenue. Their AdWords media spend was limited to $16,000, meaning they raked in an impressive 84% return excluding management spend. On average, they convert 1 in 5 leads they receive.
in the first month
handle the influx
HousePresto operates within the building and construction industry and required more leads for users looking to build, but didn’t know where to start. The challenge was getting users to convert on the client’s web page utilising existing information that their target audience didn’t necessarily require. HousePresto previously had a conversion rate sitting below 1% and their closed deals did not offer much value, which was something we desperately needed to improve.
We overcame this problem by crafting conversion friendly landing pages that offered users free information booklets for completing the signup form. This managed to change the direction of the business signifigantly and see a return on investment for closed leads. Within the client’s first month with WME, they expereinced a large boost in conversions. We continued testing and saw that these conversions are continuing to grow, thus so is the company.
staff to handle
the influx of
When Joel opened the doors of Affordable Antifoul Solutions two years ago, he was the sole employee. He was entering an already established and highly competitive industry with many other businesses dominating market share. This meant he not only had to make enough profit to keep his doors open, but enough to keep up with the big dogs.
In the same two years since Joel opened his doors, WME has been assisting Affordable Antifouling Solutions with a targeted SEO campaign. With the goal of increasing exposure and brand visibility, we were able to see the brand become the biggest company in their industry in SE Queensland. Joel now has 9 employees with two more on the way and they have since expanded into a brand new, larger office.