Businesses we’ve helped get results
Get your Brisbane business started with Google Advertising
Our PPC advertising management service provides for Brisbane businesses and companies across Australia.
Our consultants spend hours on the Google AdWords platform every week and, with their expertise, your business can reap the rewards.
Agency-standard SEM management for your business
WME is a Google Premier Partner. With exclusive insight into upcoming developments and new technology, our experts are able to provide your business with the latest in Google advertising.
This means that you stay ahead of your competitors and, as a result, draw more traffic to your site. In addition, you will enjoy the freedom you get from handing the reigns over.
Google Advertising management can help you:
Google Advertising management can help you:
What is Google AdWords?
Google AdWords – also known as SEM, PPC and Google Ads – is a way to get your company website on page one of Google search results without the long wait associated with an organic SEO campaign.
With professional PPC management, you can experience all the benefits of Google AdWords without the stress of managing campaigns yourself.
PPC advertising for your Brisbane business
Thanks to the great success our experts have had for our clients on the Google AdWords platform, we have become Australia’s largest digital marketing agency and service clients across the nation.
To find out more or to take your first steps, contact our experts! The team at WME are excited to help your business meet its digital potential.
What our clients say about us
"In our first week we have exceeded
$8k in sales thanks to WME"
Peter James - Customer Relations
Australia’s trusted content strategy company
No matter what your business type — B2B, B2C, service, e-commerce or brick and mortar store — WME can set you up with a winning digital e-marketing strategy. When it comes to top content, WME is hard to beat. With the largest onsite content team in Australia, we have the knowledge, expertise and talent all under the one roof.
|There are clicks from outside Australia showing on my Google Analytics. Am I paying for these in AdWords?|
The AdWords system uses a number of factors to determine someone’s general physical location and whether to show your ad. When possible, we determine general physical location based on someone's computer or mobile device location.
|Can I have the same keywords for both my SEO campaign as PPC?|
|Why was I charged more than my budget by Google?|
|Can I run advertising for two identical websites, from two different accounts, targeting the same keywords?|
|What is more important, having people land on a more general homepage, or a specific landing page with AdWords?|
|What should my budget for AdWords be?|
The most important factor in deciding your budget is efficacy vs affordability. If you’re saving a lot by limiting your budget then you may not get the traffic levels you need. On the other hand, if you’re spending more than you can afford, your success won’t be sustainable.
|Why can't I see my phone number being displayed in my Ads?|
|Why aren't my ads displaying when I search for myself?|
- Your daily budget has been spent
- Your bid is too low for the ad to show on first page
- Your credit card has been declined
- The ad was disapproved
- You are not in the location you are targeting
- Ads are set to deliver during certain hours
- You keep searching for your own ads
If you repeatedly search for your own ad using Google Search but never click it, you may stop seeing it. That's because Google's system detects the IP address of your computer, and stops showing you ads that it thinks you aren't interested in. Remember to use the Ad Preview and Diagnosis tool to view your ad as it appears in Google search results, instead of performing a regular search. It prevents you from racking up impressions while you try to locate your ad.
|Can I track phone and email leads via AdWords traffic?|
|Can I protect myself from click fraud? (Users purposely accruing a high cost on your account by clicking your ads repeatedly).|
|How often am I billed by Google?|
|Can I display my ads on mobile devices?|
|Can I schedule my ads to only display during certain hours and days?|
|How specific of an area can I target for my AdWords campaign?|
|How much will it cost me each time someone clicks on my ad?|
|What is the difference between actual cost-per-click and cost-per-click bids?|
|What is click-through rate (CTR)|
|What are impressions?|
|What is ad position?|
|What Is CPA?|
|What are AdGroups, keywords and ads?|
The above image is an example of a proper Google AdWords campaign structure as recommended by Google. https://support.google.com/adwords/answer/2375470?hl=en-AU
- AdGroups – contain relevant keywords and ads specific to a product or service.
- Ads – the ads are the text or image ads that appear on the Google search engine.
- Keywords – are the terms or phrases that “trigger” your ad to appear.
ADVERTISING SPEND CONVERSIONS
|What are negative keywords?|
|What are conversions?|
|Can I advertise my product/service on Google?|
|Can Google send me an invoice for my advertising charges?|
|What is broad match?|
|What is phrase match?|
|What is exact match?|
|What is broad match modifier?|