5 Business Books Worth A Read
Whenever you read a good book, somewhere in the world a door opens to allow in more light.
Nearly 100% of our clients own their own a business. We thought it was time to offer our suggestions on some of the best business books to catch up. This winter, use the time spent indoors to catch up with books, blogs & other info you’ve missed – escape the frost with some of our favourites.
This book currently sits on our MD’s desk and is one of the hottest business books of the year. Rethink your whole business with the book that urges us to start again and start right.
Favourite quote: “Workaholics aren’t heroes. They don’t save the day, they just use it up. The real hero is home because she figured out a faster way”
We are no longer exclusively a manufacturing & product industry. We are an extremely service-based world. Selling the Invisible is easily one of the most useful & solid sales books ever written. It’s also not that long – an easy summer break read.
Favourite quote: “Ideas do not follow the good thinking in an organization; ideas follow the power.”
The subtitle of this book gives it away: “Women, Work and the Will to Lead.” In the business world, men dominate power positions. But that is changing. Sandberg’s business book is the field guide for women in the work place and a great reminder for men on how to exist in this new environment.
Favourite quote: “Motivation comes from working on things we care about. It also comes from working with people we care about.”
While less popular with the masses than the above business books, Horowitz writes a brutal account of owning a business when all the easy answers are gone. Business is a challenge – this book not only prepares you for the challenges ahead but reminds us that we’re not alone in the challenge of owning, running and building a business.
Favourite quote: “Every time I read a management or self-help book, I find myself saying, “That’s fine, but that wasn’t really the hard thing about the situation.” The hard thing isn’t setting a big, hairy, audacious goal. The hard thing is laying people off when you miss the big goal. The hard thing isn’t hiring great people. The hard thing is when those “great people” develop a sense of entitlement and start demanding unreasonable things. The hard thing isn’t setting up an organizational chart. The hard thing is getting people to communicate within the organization that you just designed. The hard thing isn’t dreaming big. The hard thing is waking up in the middle of the night in a cold sweat when the dream turns into a nightmare.”
Few books have ever approached the consumer psychology domination of Influence (Robert Cialdini.) In fact, if you haven’t read Influence go read that first. Once you’re done, come back!
Decoded takes the next step in consumer psychology and starts to explain the science behind our buying decisions.
Favourite quote: “The way out of the dilemma between consistency and newness is to be consistent at the meaning level, but new at the signal level.”
So there you have it – a few great business books to get you through the cold winter months.
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